Based on a contemporary interpretation of the barn aesthetic, Lot 100 redefines what a traditional Cellar Door may embody — paving the way for a new purpose-built facility and food and beverage benchmark. The original brief focused on the physical demonstration of how, with sustainability at its core, businesses can come together to create a model that shares resources to deliver a paddock to plate offering that didn’t exist before.
The large multi-function space gives the owners freedom to adapt their offering to meet the market and showcase their business partnerships, new product launches, and merchandise in a small retail footprint.
The venue embodies the overarching brand and achieves a relaxed and unique family friendly escape from the city — a destination for locals, interstate visitors and international tourists.
Studio Nine were engaged to undertake the concept design, planning application and documentation of this project.